The Mothers’ Endowment campaign, launched by His Highness Sheikh Mohammed bin Rashid Al Maktoum, aims to establish a AED 1 billion endowment fund to support global education. It follows a tradition of announcing charitable initiatives during Ramadan.
The campaign, under Mohammed bin Rashid Al Maktoum Global Initiatives, honors mothers and strengthens the UAE’s humanitarian role. It seeks to raise AED 1 billion to empower underprivileged populations, support their education, and enhance their community contributions.
Inspired by Sheikh Mohammed’s vision, the campaign aims to promote sustainable charity work and the vital role of education in enhancing quality of life. This includes building modern education facilities and training staff.
The campaign aligns with the UAE’s strategy for charity and humanitarian efforts. It reflects the leadership’s belief in human development and community empowerment as catalysts for positive change. It also emphasizes sustainable charity work and empowering individuals to build and advance communities.
The campaign addresses the aspirations of underprivileged populations, recognizing education as equally important as meeting basic needs. It is a key pillar of community stability and a guaranteed investment in the future.
The objectives of the campaign include honoring mothers through donations to the Mothers’ Endowment, supporting underprivileged communities sustainably through education, promoting values of honoring parents and solidarity, and advancing charity endowment by empowering communities through education.
Additionally, the campaign aims to promote UAE’s noble values of giving, generosity, solidarity, and active participation in charity drives. It also seeks to create a social movement supporting the Mothers’ Endowment and its goal of providing education to millions globally.