Seamless Activation via QR Code
Travelers heading to the UAE can now enjoy an effortless connection thanks to e&’s new offering: a free eSIM with 10GB of data. This initiative allows tourists to activate their eSIM instantly by scanning a QR code upon arrival. The activation process is streamlined with facial recognition technology, ensuring a hassle-free experience.
Instant Connectivity for Visitors
Upon passing through immigration, tourists can immediately activate their ‘Free Visitor Line eSIM,’ which provides 10GB of complimentary data valid for one day. This service ensures that visitors can quickly connect with friends and family and access essential services right away, eliminating the need to stand in long lines.
Significant Impact on Tourism
Last year, Dubai welcomed over 17.15 million international visitors, while Abu Dhabi received 3.8 million international overnight guests. The introduction of the free eSIM aims to enhance the travel experience for millions of tourists visiting the UAE.
Commitment to Digital Innovation
Khaled ElKhouly, Chief Consumer Officer of e&, emphasized, “The launch of our self-activation Free Visitor Line eSIM represents a major step in our digital transformation journey. This initiative underscores our commitment to innovation and exceptional customer service. As the UAE continues to attract global tourists, we are proud to set a new standard in mobile connectivity with this advanced solution.”